Ronit Furst and her husband Ehud stared their journey in 1986. This began as being owners of a ceramic homewares factory where Ronit, a successful Israeli sculpture and ceramics artist, was the director and creative mastermind.
In 2002 they made the transition into eyewear. The brand started to gain more and more recognition due their colourful designs and original approach to eyewear. Eventually this resulted in them making Ronit Furst their sole enterprise.
Potentially most prominently know through their ambassador Prue Leiith and her love for colourful and stylish eyewear.