About us

At Broad Opticians we aim to provide exceptional service to all of our patients, offering the very best in clinical eye-care, using the latest technology and a team passionate about caring for our patients at every visit.

We provide the highest standards of vision examination, taking time to tailor a service to meet every individual’s needs. Our professional staff are at the forefront of optometric care in this country and we are constantly developing new skills and areas of expertise to improve the care that we provide. 

As an independent business, we have the flexibility to offer a wide range of specialist products and services including a vast range of sunglasses, contact lenses & prescription glasses and are proud to be able to do this in a relaxed, friendly and welcoming environment.

We believe in providing our customers with exceptional customer service, the latest in eye care technology and a pleasurable experience when they come to our practices. With this in mind we are continually evaluating our customers experience and whenever possible will seek to improve the quality of care and services we can offer

 Our experienced dispensing lens experts will select the most appropriate lenses and frames to offer our patients from an enormous range available . We understand that it is worthwhile to spend time and that extra attention to detail throughout the practice but especially in the supply and manufacture of new spectacles, as independent optometrists we believe it sets us apart from the rest.

We offer a broad range of specialist clinics which reflects our optometrists commitment to developing the scope of vision care services through Continued Education and Training.

A Full Eyecare Service at Broad Opticians 

At Broad Opticians we feel it is essential to provide a full eyecare service. In our well-established Alsager and Sandbach Practises we are able to extend our role in providing help for those needing specialist ocular assessment, sufferers from dry eyes & blepharitis plus we have a specialist interest in Myopia control and Visual Stress.

Due to our continued investments into the latest technology we can offer all our patients full 3D OCT scans pf the eye along with advanced Glaucoma screening and retinal nerve fibre analysis. If you have any questions about our advanced eye examinations or would like to see one of our senior optometrists please do not hesitate to contact us.

We believe it is essential to provide all of our patients with a personalised service. This means we will discuss each patients needs at every visit; examining their eyes thoroughly using modern equipment, answering any questions and offering a wide choice of attractive eyewear when required. Whether routine check-ups, new spectacles or contact lens advice, our practise is fully equipped to deal with all your eye care needs.

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